Wednesday, May 14, 2008

It's Nau or Never


A while ago, I discovered Nau, a clothing store whose clothes I really liked and who's mission was pretty cool. Then the other day I discovered they were going out of business despite being less than a year old. Crappy crap.

The unique thing about their business seemed pretty well timed, "style with meaning" I guess you'd call it. Things like a portion of your purchase going to a non-profit group which you chose at time of purchase, clothes made from sustainable or reclaimed materials, low-impact biz practices, etc. See here for more detail.

The (somewhat bitter sounding) statement on their website claims investor reluctance, but I can't beleive that's the whole story. There's a ton of VC interest in other environment-related companies right now. Maybe it's the direction the economy is taking that has them reluctant about boutique clothing? I dunno.

Anyhow, rest of inventory is on sale on their website. I went and busted the bank, you should too. They'll be rareties soon enough!


Anonymous said...

They'd probably need to go public to raise money and build their own factories. Volcom a company I liked a few years ago did the same. Just too pricey these days.

I'm poor but looking is free.

Anonymous said...

As if there is anything that I can fit into on that site :-)

Anonymous said...

they were charging too much for what they were selling.

Unknown said...

Video-games are action relax everyone's mind, with games such as Tiny Tanks or Tiny Planes and Tiny Planes Beta will be the attractive game people, in addition to games such as Run 3 unblocked or Run 4 unblocked or hacked unblocked games also very charismatic players. You try to play view, it is very attractive!