Sunday, November 11, 2007

Surreal PS3 Euro Ad

While their whole hot-chix-on-toilets thing was just wacky and off the mark, I have to admit that I *love* this PS3 ad. I'm not sure it's enough to dig them out of their hole, but it's *so* much cooler than the whole "jump in" set of ads MS did.

Mind you, I think they are definitely following our lead, just doing something edgier.

3 comments:

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Patrick said...

That was a work of art, but how are the going to fit that for 30-second media buys? Or is this entirely online?

thenuttman said...

That ad is about a year or more old. They released it in small increments that needed pieced together to tell the entire story.